Live Online - Workshop

How to build a successful private practice

Being a good counsellor or therapist isn’t the only thing you need to be able to fill your practice with clients. This course gives you essential business and marketing skills, time-saving devices, pricing tips and much more so you can concentrate on what you do best – helping your clients…

Course Factfile

How to build a successful private practice

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  • Date: Tues 25th January 2022

  • Length: 1 day (9.30am - 4.00pm)

  • Tutor: Jennifer Broadley

  • Suitable for: See below

  • CPD Certificate: 6 hours

  • Price: £145 per person

Price includes course notes


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Live online Join Jennifer Broadley on Tuesday 25th January 2022 for this live online workshop. You will have plenty of opportunities to ask questions and Jennifer will also talk about how to manage your practice when working online. All you need is a quiet place to watch, a computer or tablet and a strong internet signal, the rest is easy – simply book your place as normal and we will email you details of how to join the Zoom workshop.
EXTRA BONUS – the training is recorded, in case anyone experiences technical difficulties on the day, so you will also get a recording for a limited time afterwards to maximise your learning.

Brilliant, this course has shown me what I need to focus on – and where to put my energy, money and time!


Why take this course

Whether you’re starting out in private practice, or have been in business for a while, this new course will help you build the practice and lifestyle you want – it will also SAVE you time and money

Although word of mouth is one of the best ways to get business, being a good counsellor or therapist isn’t always enough to fill your practice with clients – and that’s where the easy-to-learn, simple but effective business and marketing skills you will learn on this course come in.

Jennifer Broadley has been a qualified and practising Human Givens Therapist for 8 years and has been in business for herself for over 20 years. She brings her extensive knowledge of the personal and professional ups and downs of that to life in this practical and motivating day.

You will also gain a wealth of time-saving devices and tips that others who have successfully built their thriving practices have used, all of which will allow you to focus more on your clients.

Jennifer built her business, Healthy Chat, from no clients to full practice within 2 years. She has tried-and-tested marketing strategies and will share with you the ones that have worked for her and the ones that haven’t. She is fully transparent with her client numbers, systems and finances so that you will leave the course clear about whether a full-time or part-time therapy practice is for you – and how to go about getting the work/life balance you want.

I’ve learned so much! A must for everyone setting up a therapy business

Health Visitor

What will you learn

  • The essential actions to take when starting your practice from scratch – what’s worth spending money on and what’s not
  • Confidence to take on your first client(s) or increase your client intake until you have a full practice
  • Clear systems for starting or growing your counselling / therapy practice
  • Tools to ensure clients easily find you, trust that you can help, and then book sessions with you
  • Clarity about how long to work with a client – average timings and outliers (for stress, trauma, panic attacks, relationships, etc); when to keep a client and when to let a client go
  • Key information that will help you decide how much to charge and when/whether to be flexible
  • Important things to remember if you work with clients online
  • Time-saving methods for client management: intake, treatment, ending well and future follow up
  • How to manage yourself as a business owner – when to work hard, when to take time out
  • How to make your therapy practice fit in with the lifestyle you want to live – and what to do to avoid becoming overwhelmed
  • When (or whether) to let go of your full or part-time work and shift to letting your counselling practice support you financially
  • How to get your 9 emotional needs met while working for yourself
  • How to define your ideal client(s) and where to find them
  • Practicalities: taking payments, tracking your numbers, meeting your targets, turnover v’s net income, paying VAT (or not), paying tax, chasing non-payments
  • Creating a healthy, open attitude and language around money and finances
  • How to set up your therapy practice to be financially successful and more

View date & venue

Course Programme

The ‘How to build a successful private practice’ live online workshop starts at 9.15am and runs until 4.00pm (GMT).

Who is this course suitable for?

  • Anyone who wants to set up a private therapy or counselling practice
  • If you’re already in private practice and want to increase your client numbers, work less and earn more, you’ll also benefit from attending
  • Anyone who is presently in full or part time salaried work and is considering moving to self employment or entrepreneurialism

Reviews for this course

4.9/5 (40 Reviews)
  1. Event Manager

    This course was fantastic. It was so well structured and contained vast amounts of really useful material. As someone pointed out, Jennifer was so generous and open in the way that she shared all her accumulated knowledge and systems with us, from branding and marketing to the start-up sheets and legal requirements, and even how to request a testimonial. As someone who generally avoids money talk, I also found the frank discussion around setting fees & what a therapy session is ‘worth’ was incredibly helpful. I really do now feel inspired to just get started! Thank you Jennifer!

  2. Trainee Therapist

    I have been looking forward to doing this workshop for months now, and what I learnt today was beyond my expectations. Jennifer provided so much interesting detail about how to run your own practice, to the point where I am now not only convinced that I would like to continue learning with Human Givens to become a Therapist, but also, I cannot wait now to have my own practice, as thanks to Jennifer, I now feel confident that I would have all the necessary tools to actually run that practice efficiently. We are all so grateful for the amount of truly relevant and practical information that Jennifer provided us with today.

  3. Catherine Neil, HG Therapist

    This course was just what I needed. Jennifer brought her years of knowledge, experience, trial and error to this study day and helped me see what I need to do to continue forward in creating a successful private practice. I have spent the past 5 months since qualifying wrestling with many things to make sense of how to run a practice, and Jennifer’s insight was the icing on the cake. She has inspired me to apply a more measured and systematic approach to the work I do ON my practice. I’ve already set up an invoice tracking spreadsheet and discovered I haven’t been paid by several clients! This is basic stuff but I needed to be shown. Honestly, this is one of the most practical things I have ever learnt with HG. Thank you Jennifer.

  4. Sean O’Callaghan, Retired teacher

    One of the best online courses I’ve ever done! Jennifer’s authentic and friendly advice doesn’t waste one minute of this day-long presentation. I learnt so much. An absolute must if you’re thinking of developing your own coaching business.

  5. Business Manager

    A truly amazing course with extremely useful information. Thank you

  6. PR & Marketing Consultant

    Jennifer is an extremely successful counsellor/psychotherapist and an excellent tutor. She is so generous with her knowledge and experience. I learned so much from her.

  7. Counsellor

    I very much enjoyed the course. It greatly increased my awareness of the fact that I need to spend more time ‘on work’ and what to do in this area if I want to further increase my practice. I appreciated Jennifer’s openness to share as well as the comments from other group participants.

  8. Edward McEvoy, Instrument Technician (Hypnotist)

    The information was excellent, it gave me some clear points on how to proceed with a practice. also pointing out a few advertising methods that I would have considered but proved to be a waste of money if you are thinking of starting a business then I would recommend the course.

  9. Nurse

    It must be so difficult to deliver training on line to an audience who all have different levels of experience. The session contained a wealth of information and Jennifer managed to make it interactive.

  10. Martin Dunlea, HG Therapist

    Jennifer covered all aspects of creating a successful private practice, generously sharing her own experience of what does and doesn’t work. I wish I had taken this course sooner.

  11. Refiya, Consultant

    Very informative and valuable shared information that helps me prepare

  12. HG Therapist

    It is obvious that Jennifer has put a lot of time, thought and effort into this course and has really considered what it is like for a therapist considering starting a private practice or trying to grow an existing practice. She gave clear and practical advice and shared many personal stories of her marketing approach successes, plus stories of efforts she’d made which didn’t provide any return on investment for her. I felt I had a plan to follow and a realistic expectation of what running a successful private practice looks like.

  13. Psychotherapist/Counsellor

    Jennifer’s course on starting up in private practice was extremely informative and detailed. She was exceptionally generous in making available the resources she uses, as well as her honesty in relating what ‘has’ and ‘has not’ worked for her in setting up and running her business. Jennifer’s approach was warm, clear and direct and she demonstrated her skill in understanding what is important for newly qualified therapists to focus on and what to avoid in order to save time and money.

  14. Coach

    If you’re starting out in practice, then this course will save you hours of research and months of trial and error. Jennifer’s presentation style was warm and welcoming and she skilfully covered a lot of ground in a short period.

  15. Patricia Jordan

    I really enjoyed the whole day! Jennifer was relaxed , friendly and informative. I felt as if I had known her all my life and she really wanted me to succeed in my practice. A great day!

  16. Counsellor/End of Life Doula

    Very useful information to learn. Inspiring and motivating! Thank you.

  17. Rebecca Winfrey, Church worker

    This was so very helpful. So much experience packed into these two hours and presented clearly and honestly. Gold dust!

  18. HG Therapist

    This course was informative, practical and and easily applicable to enhance development as a business owner not just as a therapist. This course is a must if you want to turn your passion of helping others into a viable professional service that works for you too as a therapist.

  19. Angus Millar, Trainee Councillor, Accountant, Psychologist

    A very good day covering everything you need to start your own practice. Although aimed at HG graduates there is a lot that would assist anyone attempting to start any small business. There was a lot of information and Jennifer presented it well particularly given the limitations of on-line. It was a bit of a marathon both good and bad in that there was a lot to cover but also there was a lot to absorb. Thanks for giving us time to look at the replay as I’m sure I missed stuff as keeping attention for that length of time was demanding.

  20. Michelle MacDonald, Homeopath

    Very informative and clear presentation. Jennifer was very generous in sharing about her experience, lessons learned and pearls of wisdom. Many thanks !

  21. Ben Bolton

    As I am early in the training process I found the day invaluable. The day was informative, thought provoking and inspiring. I have no doubt I will refer back to my notes regularly in the next few years. Jennifer was an excellent trainer and her honesty and willingness to share her experience was hugely appreciated. All in all, a very valuable day.

  22. Teacher

    Really practical, very generous with advice. I now feel much clearer and confident about how to go about starting my own practice. Thanks very much.

  23. Wellbeing co-ordinator of Solent Mind

    Very well structured and delivered. Having hand-outs with all the information on is invaluable – saves you trying to take notes as well as listen

  24. Will Wakefield, Retired CEO

    Jennifer’s delivery was so natural and her enthusiasm for the profession infectious. This apart from the golden nuggets given out so freely. Time flew by, which is always a sign of something very good! Great day and value!

  25. Counsellor

    A great course. Practical steps – and what not to do! Very useful.

  26. Trainee therapist

    Looking in detail at what setting up in practice might look like and concrete steps that need to be taken was really helpful.

  27. HG trainee therapist

    Very motivating. Have finished feeling ready for action with a plan to follow. Really helped with my self-belief.

  28. HG Therapist

    Lots of information – closing a session, how to use business cards and asking for testimonials were really useful ideas. Lots of time to ask individual questions.

  29. Psychotherapist

    Understanding the value of the therapy and the client and charging according was very a very useful idea to me.

  30. Psychotherapist/Counsellor

    For me, considering my fees and discussing this was helpful and insightful in terms of evaluating my worth. Also considering the time in working in my business and on my business. I felt it was really well balanced with plenty of opportunity to ask questions.

  31. Occupational Therapist

    Lots and lots of practical tips based on experience and things to take back to consider and work through. Empowering in terms of encouraging us to shape our practice around the work/life balance

  32. Therapeutic Coach

    Really useful to benefit from things that have already been tried and tested.

  33. HG Trainee

    Practical, useful steps which were invaluable

  34. Commercial Advisor

    So much practical advice and encouragement. The course was brilliant, candid and complete.

  35. Chartered Surveyor

    Very detailed and helpful, thank you.

  36. Hypnotherapist

    Great course. Super presenter. Lots of helpful information. Thank you – I have already implemented some changes on my website.

  37. Educational Psychologist

    Lots of helpful practical information about legal requirements, business considerations, marketing, business building, income considerations, moving from an ‘employee’ mindset to a ‘self-employed’ mindset – all were particularly useful to me.

  38. Church Pastor

    All excellent and very practical. Great information on marketing.

  39. Trainee Therapist

    Really great to have all the info in one place. Definitely helped to build my confidence.

  40. Talking Therapist

    A brilliant opportunity to think, plan and reflect in the company of like-minded people. A very practical workshop from someone who has ‘walked the walk’!

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